The Roxy girls including Kelia Moniz, Sally Fitzgibbons, Monyca Byrne-Wickey, Kassia Meador, LeAnn Curren, Rosy Hodge and Bruna Schmitz. Music’s from Jess Penner and the song’s Bring Me The Sunshine.
Roxy has launched today the global campaign “Let The Sea Set You Free” to find the ultimate Roxy Girl and give three of them a chance to live their dreams! All you have to do is submit video, photo or essay that creatively demonstrate why you embody the ROXY spirit and what makes you the right choice to experience a life-changing adventure.
Submissions will be accepted through April 8, 2012. The public will vote for their favorite girls.
So go ahead, follow your dreams and submit here.
“The goal of the Let the Sea Set You Free global campaign was to speak to our core fans, while engaging a new audience of girls and offer them something that no other brand can. This unprecedented digital contest allows girls to challenge themselves creatively and offer them an opportunity that money can’t buy,” says Danielle Beck, VP of Marketing and Creative for ROXY. “We want to encourage girls to dream big and personally have the chance to experience the ultimate Roxy lifestyle. Traveling, surfing, and feeling free are things that every girl should be able experience.”